---
type: Tool
title: "Retail Margin Calculator"
description: "Free retail margin calculator. Enter cost and retail price — see margin, markup, and keystone comparison instantly. Built for independent stores."
resource: https://amyfaychandler.com/tools/margin/
tags: [tools]
---

# Margin Calculator

        [← All Tools](/tools/)

            Weekly Retail Toolkit

# Margin Calculator

@AmyFayChandler

                Find the retail price that hits your target margin — and see the
                markup and profit behind it. Know the difference, price with confidence.

## Your Numbers

                Cost

What you paid for the item.

                    $

                Desired Margin

The profit margin you want to keep.

                    %

                    40%
                    50%
                    55%
                    60%

            Calculate Retail Price

Recommended Retail Price

$0.00

 

## The Numbers

                    Cost
                    $0

                    Target Margin
                    0%

                    Retail Price
                    $0

                    Markup
                    0%

                    Gross Profit (per unit)
                    $0

            Start Over

            Built by AmyFay for retailers who want real clarity on their numbers.