What Vanished on Friday — and the One Thing No One Can Switch Off

Something happened Friday worth two minutes of your time. The U.S. government ordered Anthropic to switch off its two newest, most powerful AI models — Claude Fable 5 and Mythos 5, both just three days old. By Friday night, a tool hundreds of millions of people had used that morning was simply gone. Not the company’s decision — a government order. It’s the first time a frontier AI model has been pulled from the public like that.

Here’s the retail takeaway, and it isn’t really about AI. It’s a reminder of what you actually own. The platforms we build on — our POS, our reach on social, the marketplaces, even the AI tools we’ve come to lean on — we rent. They can change, or vanish, on someone else’s timeline. The one thing no one can switch off is your relationship with your customer: her name, her inbox, the reason she trusts your shelf.

Pour into what you own. Everything else is borrowed.

One I can’t wait to show you Friday: erin gray. On a happier note — the gold beaded jewelry you’re seeing everywhere mostly starts from the same gold-filled beads. What makes erin gray different is everything between them: real glass, genuine freshwater pearls, and real semi-precious stones. Nothing plastic. The pearls keep their luster instead of peeling, the stones hold their color, and the 14K gold-filled swims, sweats, and showers right along with your customer. Pretty things, made of real things. More Friday. 🤍

xoxo,
❤️ AmyFay

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