Where to find Waxing Poetic jewelry at independent retailers in Tennessee and Kentucky
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Do You Compete With Yourself?

Do You Compete With Yourself?

“The only person you should try to be better than is the person you were yesterday.”
—Tony Robbins

I bet you’re competitive with yourself – always trying to beat your own best.

Me, too – which is how I ended up with burning legs at the gym this week.

When I was working with Jami (my teacher), she gave me new instructions when we got to 2 leg weight machines. She told me to do as many reps as I could – instead of my usual.

Being competitive – I went for it. First machine – I got to 27; second machine (opposite muscle group) – I got to 30. Whew. Legs were tired. But I shook it off and went on to the other exercises without understanding I would be coming back to do more of those…

AND having NO idea Jami would ADD 2 reps to my previous totals making them 29 and 32 – with less weight… but still… and then AGAIN on my 3rd round – more reps – less weight.😳

My legs. OMG. If I had only known she was going to ADD to my totals I would have paced myself differently – had a different strategy. I had to laugh.

It’s like retail – if you know how things tend to play out each month, each year – it’s much easier to have a good strategy.

Hindsight. Lessons. Remembering to use what you know.

I remember my first holiday seasons as a retailer. The lessons were there – but some I could not see because I did not have enough experience to understand them. Sometimes I just did not always remember.

So here are some strategy reminders. They are not rocket science.

I am guessing you know them. Just remember to use them. 🤓

If it’s not selling, move it.

“Retail 101.” As I worked with one of you this week, she pointed to an item on the bottom shelf in the corner of the store and told me it was not selling. I told her when I was there about 4 weeks before it was also on a bottom shelf. It looks unimportant although it is one of the nicest products in that category in her store. Move it. Make it look important with eye level placement in a more central area.

Stay stocked in best sellers.

I will say it until I am blue in the face. Don’t run out. I mean, unless you are planning to close your business – then sell out. But if you want to stay in business – keep those best sellers in stock and turning. Your customers are thanking you with their dollars.

Put holiday on sale now.

Don’t wait for fewer customers to walk in your door after Christmas. Sell it now. Don’t save it for next year. Sell it now. Mark it just low enough to get your $ back so that you can invest those dollars again soon!

What is your strategy this month?
How is it working for you?
What will you tweak for next year?

Read on for an old-fashioned writing tip – and a new-fashioned AI tip.

Thanks for being here.
Thanks for what you create every day for your community.

xoxo,
❤️AmyFay


Use NotebookLM to learn anything faster

Do you journal? I have tried many times – and failed long-term every time.

I have easily over a dozen books that are started and not finished.

But I keep going back to it. This time I wanted to learn the bullet journal method. I found some YouTube videos and asked ChatGPT about it.

But it was time-consuming to go through everything and piece all the information together.

So I used NotebookLM. Basically you can share just about any source with it – yes, including YouTube video URLs.

Then you can ask for the information you have provided to be given back to you in various formats.

See below for the infographic NotebookLM created for me. It’s basic – and an amazing first try!

NotebookLM generated infographic about bullet journaling method

I decided I wanted more details from the sources I provided – so I asked for a slide deck. See below for the 15th slide it created.

NotebookLM generated slide deck slide about bullet journaling

Have you created a notebook in NotebookLM? If so, I would love to know what you are learning. If you don’t mind sharing with me – please do!

😊 [email protected]

Journaling is an old-fashioned practice people have been doing for centuries that is relevant today. Learning different techniques using new-fashioned AI speeds up your learning curve substantially! 💪🏼


Tango Tidbits – NEW

The Winding Road – mission rooted in the principles of fair trade

The Winding Road new brown cane handbag with buckle fair trade Indonesia

NEW Brown Cane Handbag with Buckle – and so much more!

2025 brought with it a massive uptick in popularity of these gorgeous handbags and totes made in Indonesia.

2026 is lining up quite nicely to compete with 2025!

Shop The Winding Road

Mary Lake Thompson – painted, printed and packaged in the USA

Mary Lake Thompson cupcakes design flour sack towel made in USA
Mary Lake Thompson new product design for 2026
Mary Lake Thompson new product design for 2026
Mary Lake Thompson new product design for 2026
Mary Lake Thompson new product design for 2026
Mary Lake Thompson new product design for 2026

So much NEW! Remember it is best to get ahead of the market orders – so start shopping today.

Shop Mary Lake Thompson

Meghan Browne Style – keeps you stocked and selling on trend

Meghan Browne Style fashion jewelry with pretty branding
Meghan Browne Style fashion jewelry earrings
Meghan Browne Style fashion jewelry necklace
Meghan Browne Style fashion jewelry bracelet

Meghan has a great eye and hundreds of items for you to shop – to stay stocked and selling a high volume category – fashion jewelry.

She makes it EASY for you!! With pretty branding, too!

Want the secret sauce? Get me to do it for you – happy to add you to my growing list of retailers who prefer I do the shopping to save them time and keep the jewelry turning!

Log in at www.tangoreps.com!


“Follow effective action with quiet reflection.
From the quiet reflection will come even more effective action.”
—Peter Drucker

It’s busy. Make notes for yourself!
Enjoy the season –
❤️💚❤️AmyFay

“Your future’s so bright – you gotta wear shades!” 😎

Trachic of Smithville TN at market getting ready for holiday season

😎 Trachic – Smithville, TN

Meadow House Home of Owensboro KY at market getting ready for holiday season

😎 Meadow House Home – Owensboro, KY

Market fun getting ready for a bright holiday season! July, 2025

Shop Tango here →

The Tango Showroom is open 10 to 4, Monday through Friday, at AmericasMart in Atlanta, Georgia. Come see us! 🌟



AmyFay Chandler watercolor portrait

AmyFay Chandler

She reads all of this so you don’t have to. Based in Knoxville, TN, AmyFay is a wholesale sales rep for the brands she represents across Tennessee and Kentucky, and she oversees the D2C side for Sweet Tree Jewelry and Caroline B Cook — two of those brands — making sure brick-and-mortar retailers always come first. She writes Weekly Retail Tidbits (now in its 227th issue) because she’s living the same questions her retail customers are living, and figures things out alongside them. Her whole project: helping independent retailers stay human while the rest of the industry tries to automate them away.

Subscribe to Morning Retail Tidbit →


Also from AmyFay

Two of the brands I represent run their D2C side through me, with brick-and-mortar partners prioritized at every step:

  • Sweet Tree Jewelry — school-spirit polymer-clay earrings
  • Caroline B Cook — children’s books (the Virtue Series, Church Kitty)

Wholesale questions? [email protected]

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